Fashion Digital World


Fashion in the digital world



 High fashion is the style of a small group of men and women with a certain taste and authority in the fashion world. People of wealth and position, buyers for major department stores, editors and writers for fashion magazines are all part of Haute Couture. Some of these expensive and often artistic fashions may triumph and become the fashion for the larger majority. Most stay on the runway

 The fashion industry is recognized to be one of the largest industries in the world. According to a survey conducted by Fashion United, its total revenue is valued at more than $3000 billion, which is approximately 2% of the world’s GDP. While technology has been a part of the industry right from manufacturing to post-production, the industry is currently going through the transformational tunnel of digitization.

This is not only about data management but also about reducing the cost and enhancing efficiency. Traditional methods of designing clothes involves large amounts of waste. A recent study by Aalto University reported that the fashion industry generates 92 million tons of waste every year. Shifting to a 3D-digital design process can help reduce this massive waste production by approximately 75%.

Recent research by IMRG and Hive found that fashion retailers are planning significant investment in artificial intelligence (AI) in the coming years. By using computer-aided systems and AI techniques, one can match supply with demand and limit unnecessary manufacturing. AI can also be cross-leveraged with augmented reality (AR) to further improve shopper experiences. Technology-driven virtual fitting rooms in combination with chatbots, are being utilized by fashion retailers around the world. Digitizing working processes can also help fashion retailers expand into greater markets, save time and money, develop effective marketing campaigns and new products.

Customers can use digital platforms to research competitive prices, personal splurging limits, varieties, sizes etc. AI-based technology also enables customers to connect with sellers through virtual buyer-seller meets.

 All this has an impact on fashion education as well. Apart from allowing students across the globe to connect with and learn from top designers, digitization of education will enable them to get their designs recognized and validated through various portals and keep track of customer preferences and choices for future decision-making processes. Students in the fashion industry can adapt to simulation-based learning, which speeds up the process by permitting the designer to quickly address issues related to apparel fitting by visualizing the changes in the garment.

 People also ask

 What is fashion world?

  • Fashion World is a South African women's clothing retailer, supplying customers with on-trend fashion clothes at affordable prices. You don't have to be a fashion trend-setter to shop for amazing womenswear, at Fashion World, you'll find a variety of top-quality manufactured clothes at market competitive prices.

Which is the most famous Fashion Week in the world?

  • Paris Fashion Week is one of the best-known in the world. Some of the most famous names in fashion have come from this city, including Christian Dior, Coco Chanel, Hubert de Givenchy, and Yves Saint Laurent. Tokyo is home to tens of millions of people, and one of the things that it is known for is its quirky fashion scene.

Which is the fashion capital of the world?

  • Berlin, like many of the other fashion capitals of the world, has some of the hottest trends in the industry. The city has more than 40 fashion school and its Fashion Week which was established in 2007 is increasing in popularity.


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